THE

HAPPY

PLANET PROJECT

Eat more fruit and vegetables, good for you and good for our planet.

 

The Happy Planet Project animation is a one minute, public service animation, promoting healthy eating and suggesting people consider where their burger really comes from.

 

It was created as a direct response to the continuing destruction of the rainforest for beef production and the public’s increasing reliance on fast food, leading to major health problems.

 

The public's reliance on fast food is encouraged by the vast amounts of money invested in promoting the fast food industry while there is little or none invested in the promotion of healthy eating. This is a particular concern for young children who are more vulnerable to the influence of advertising and are also the target of such campaigns. It's time to combat this by promoting healthy and environmentally responsible eating.